CX Strategy & Product Leadership
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I am a product leader specializing in customer experience and solving complex, high-impact problems. I translate customer insight and data into clear product strategy with scalable solutions.
My experience spans enterprise, consulting, and startup environments where I am always hands-on. I utilize AI-assisted prototyping to improve speed to market.
14+ years across Fortune 15 enterprise, PE-backed startup, and consulting.
Portfolio
Selected Works
See selected works from my portfolio below. I'm happy to walk through any of them — feel free to reach out.
Closing AT&T's Wireless Trust Gap
AT&T's web satisfaction score fell 19 points in two quarters — more than any major carrier. I led the research that uncovered the cause: not confusion, but distrust. Our recommendations drove a 19% CTR lift and 13% CVR lift, one of the best-performing A/B tests on the site in years.
CX Health Dashboard
An executive dashboard synthesizing Adobe Analytics, Medallia heatmaps, and production experience data across five customer journeys — providing leaders with a real-time view of CX performance that previously didn't exist.
StreetWise: Neighborhood Search Tool
Home search apps tell you about the house you're looking at, but not the surrounding neighborhood — like whether it's bustling with young professionals or actively trending towards empty nesters. StreetWise is a prototype I built to address this gap by analyzing patterns in U.S. Census data to build neighborhood archetypes. Built with React, Mapbox GL JS, and ACS 5-Year Census data. (Prototype uses simulated home listings).
Presenting my team's concept at AT&T's Design Jam. Our team tied for 1st place and presented our design to the CEO.
Contact
Let's talk about what you're trying to build.
I'm always up for a conversation about CX strategy, the future of product, or where the industry is headed. Reach out.